It's time to talk about a new Google ranking factor
Dec 26, 2023 12:45:17 GMT 2
Post by account_disabled on Dec 26, 2023 12:45:17 GMT 2
In truth, it is not a factor officially communicated by Google. It was proposed by Rand Fishkin, founder of Moz and one of the main SEO references in the world. He maintains that all the optimizations made by Google point towards one direction. the realization of the search objective. You must be thinking. yet another positioning factor to worry about ? And now? Don't worry, we will help you with that. We already know that if Google has a concern, it automatically becomes a concern for all marketing professionals - or for anyone who wants to establish a good Content Marketing strategy. In this publication you will understand what achieving.
The search objective is and what you need to do to adapt and Special Data achieve the best positions. First. what is search goal realization? When a user does a search, what he is looking for is an answer and/or solution related to the keyword typed, that is, his request. The secret here is this. the user is not simply searching for a term to click on the proposed results for that term. He is, in reality, looking for a solution to his problems. Therefore, results that solve the user's problem - their search - quickly and efficiently are the ones that should be ranked first. That's right, you are reading correctly, position yourself first. Google manages, and increasingly better, to understand what a task that the search objective performs really is.
This is done through increasingly vast and meticulous algorithm analysis. And, apparently, there is a growing tendency for the algorithm to start from user behavior to establish positioning factors. Since Google is always after the best user experience, the results must satisfy you. And how does this happen? Well, there are three types of searches. navigation, transaction and information. Information and transaction searches express a need. But behind this need there is much more. There is a user looking for information, wanting to achieve an objective. discover the causes or other information related to their search.
The search objective is and what you need to do to adapt and Special Data achieve the best positions. First. what is search goal realization? When a user does a search, what he is looking for is an answer and/or solution related to the keyword typed, that is, his request. The secret here is this. the user is not simply searching for a term to click on the proposed results for that term. He is, in reality, looking for a solution to his problems. Therefore, results that solve the user's problem - their search - quickly and efficiently are the ones that should be ranked first. That's right, you are reading correctly, position yourself first. Google manages, and increasingly better, to understand what a task that the search objective performs really is.
This is done through increasingly vast and meticulous algorithm analysis. And, apparently, there is a growing tendency for the algorithm to start from user behavior to establish positioning factors. Since Google is always after the best user experience, the results must satisfy you. And how does this happen? Well, there are three types of searches. navigation, transaction and information. Information and transaction searches express a need. But behind this need there is much more. There is a user looking for information, wanting to achieve an objective. discover the causes or other information related to their search.